Pre-Roll and Time-Based Impressions Continue to Show Digital Video Ad-Spend Vitality inside Non-Linear Channels

DUBLIN, Oct. 8, 2015 — (PRNewswire) — Research and Markets ( http://www.researchandmarkets.com/research/v8rh9v/digital_video_ad) has announced the addition of the "Digital Video Ad Spend and Billings Viability of Time-Based Formats In Non-Linear Channels" report to their offering.

Logo

This 2015 edition analyzes a decade of billings by format and spot length across the desktop, now incorporating mobile, social, custom media player, VOD and Authenticated Sign-in, inventory pricing models and CPMs, emerging video executions and formats, plus respective growth trajectories, including their long-term market viability as exploitation engines.

All publisher categories have embraced variations of timed monetization techniques (such as media impressions seen versus time spent on site, number of pages viewed, pages turned, video content runtime, number of video viewed etc.) offered against content of varying lengths routed through IP video channels.

Even as digital video ad format innovations roll through the marketplace, some designed to incentivize audiences to opt-in, others that utilize novel areas of screen real estate, incorporate elements of interactivity or map-in smarter target audience profiling data/attributes, the first position, in-stream ad messaging endures; our ad sales analysis shows the continued success of ad-supported IP video is predicated on its long-term viability.

Key Topics Covered:

Section One In-Stream And Digital (All Formats) Video Ad Billings Forecasts

Section Two Sharpening The 2015 - 2017 In-Stream Video Advertising Big Picture: Linear Broadcast Television Ad Loads Have Arrived

Section Three In-Banner Video Avails Are Supported Across Many Video Sites And Adtech Marketplaces

Section Four Expanding Budgets Transform Mobile Inventory Into A Real Business Opportunity For Publishers And Vendors 

For more information visit

http://www.researchandmarkets.com/research/v8rh9v/digital_video_ad

Media Contact:

Laura Wood, +353-1-481-1716, Email Contact

 

To view the original version on PR Newswire, visit: http://www.prnewswire.com/news-releases/pre-roll-and-time-based-impressions-continue-to-show-digital-video-ad-spend-vitality-inside-non-linear-channels-300158580.html

SOURCE Research and Markets

Contact:
Research and Markets
Web: http://www.researchandmarkets.com




Review Article Be the first to review this article
Aldec

 True Circuits: Ultra PLL

Featured Video
Editorial
More Editorial  
Latest Blog Posts
Modesto (Mo) CasasGlobal Business in EDA
by Modesto (Mo) Casas
The Contingent Purchase Order Reassures Buyer and Seller
Bob Smith, Executive DirectorBridging the Frontier
by Bob Smith, Executive Director
Meet the New Cylynt, Fighting Software Piracy Around the Globe
Anupam BakshiAgnisys Automation Review
by Anupam Bakshi
Smart Assembly of SoC Designs
Jobs
Senior Application Engineer Formal Verification for EDA Careers at San Jose and Austin, California
Digital Design ASIC Manager for EDA Careers at RTP, North Carolina
Senior Analog Design Engineers #5337 for EDA Careers at EAST COAST, California
Senior Physical Design/Layout Engineer for EDA Careers at EAST COAST, California
Upcoming Events
57th Design Automation Conference 2020 at San Francisco CA - Jul 19 - 23, 2020
SEMICON West 2020 - Virtual Event at - Jul 20 - 23, 2020
Semicon Southeast Asia 2020 at MITEC Kuala Lumpur Malaysia - Aug 11 - 13, 2020
Drive World Conference & Expo at Santa Clara Convention Center Santa Clara CA - Aug 11 - 13, 2020
DownStream: Solutions for Post Processing PCB Designs
Verific: SystemVerilog & VHDL Parsers
TrueCircuits:



© 2020 Internet Business Systems, Inc.
25 North 14th Steet, Suite 710, San Jose, CA 95112
+1 (408) 882-6554 — Contact Us, or visit our other sites:
AECCafe - Architectural Design and Engineering TechJobsCafe - Technical Jobs and Resumes GISCafe - Geographical Information Services  MCADCafe - Mechanical Design and Engineering ShareCG - Share Computer Graphic (CG) Animation, 3D Art and 3D Models
  Privacy PolicyAdvertise