u-blox GPS Technology to Power Microsoft MapPoint 2009 USB Stick

THALWIL, Switzerland, August 28 /PRNewswire/ -- u-blox Holding AG today announced that Microsoft Corporation selected its latest positioning engine, u-blox 5, for a new "GPS Locator" USB stick. The "GPS Locator" USB stick will be bundled with the next release of MapPoint, Microsoft's business travel and map software package.

The new u-blox 5 GPS chipset is a highly integrated, cost-efficient GPS engine that offers users accurate positioning in a small package without compromising on performance. GPS devices are often bulky and too big to connect to a notebook without a USB cable. With u-blox' innovative u-blox 5 GPS chipset, Microsoft was finally able to overcome this problem, offering users a compact, easy to use GPS-enabled USB stick that feels very much like memory sticks they are used to.

The "GPS Locator" USB stick provides users with reliable positioning and a USB 2.0 port for fast and easy data transfer all in one tiny package that easily plugs into any computer.

Microsoft expects that this bundled solution, leveraging on Microsoft's leading location software with u-blox' GPS excellence, will further expand the market reach of MapPoint.

"We are very proud that Microsoft uses u-blox 5 for its new MapPoint package," said Nikolaos Papadopoulos, President of u-blox America. "The ultra-fast start-up time of the u-blox 5 positioning engine, added to the engine's high sensitivity, as well as cost and space efficiency make it ideal for mass-market applications like Microsoft's innovative MapPoint location product."

The 2009 edition of MapPoint with u-blox 5-based "GPS Locator" USB Stick is expected to be on the shelves in August 2008.

    (A high-resolution picture is available from
http://www.u-blox.com/news/microsoft_usb.jpg)

About Microsoft

Founded in 1975, Microsoft (Nasdaq "MSFT") is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.

About u-blox

u-blox is a fabless semiconductor positioning solutions provider for the automotive, mobile communications and infrastructure markets. u-blox develops chips and complete modules based on the Global Navigation Satellite Systems (GNSS) including GPS and GALILEO. Founded in 1997 and headquartered in Switzerland, the u-blox group is listed on the SWX Swiss Exchange and has offices in the USA, in Singapore, Hong Kong, China, Taiwan, Korea and Japan. For more information, please visit http://www.u-blox.com.

    Microsoft Contacts
    Raymond Sam, Senior Development Lead
    Phone: +1-425-882-8080
    E-Mail: raysam@microsoft.com

    u-blox Contacts
    Nikolaos Papadopoulos, President u-blox America, Inc.
    Phone: +1-703-483-3184
    E-Mail: nikolaos.papadopoulos@u-blox.com

    Jean-Pierre Wyss
    Chief Financial Officer
    Phone: +41-44-722-74-20
    E-Mail: jean-pierre.wyss@u-blox.com





Review Article Be the first to review this article
Aldec


Featured Video
Latest Blog Posts
Anupam BakshiAgnisys Automation Review
by Anupam Bakshi
Functional Safety and Security in Embedded Systems
Bob Smith, Executive DirectorBridging the Frontier
by Bob Smith, Executive Director
Phil Kaufman Award Goes on Hiatus for 2020
Colin WallsEmbedded Software
by Colin Walls
Why develop embedded software bottom up?
Jobs
ASIC Design Integration Engineer for Apple Inc at Cupertino, California
Wireless ASIC Design Engineer for Apple Inc at Cupertino, California
IC Design Engineer - SoC Integration for Xilinx at San Jose, California
ASIC Engineer for Amazon at seattle, Washington
Senior Java Developer/Architect for EDA Careers at Varies, North Carolina
Test Engineer for Marvell Semiconductor at Santa Clara, California
Upcoming Events
Accellera Day India 2020 at Online Event India - Dec 2 - 3, 2020
RISC-V Summit 2020. at United States - Dec 7 - 10, 2020
SEMICON Japan 2020 Goes Virtual at Japan - Dec 11 - 18, 2020
IPC APEX EXPO 2021 at San Diego Convention Center san diego - Mar 6 - 11, 2021
TrueCircuits:



© 2020 Internet Business Systems, Inc.
670 Aberdeen Way, Milpitas, CA 95035
+1 (408) 882-6554 — Contact Us, or visit our other sites:
AECCafe - Architectural Design and Engineering TechJobsCafe - Technical Jobs and Resumes GISCafe - Geographical Information Services  MCADCafe - Mechanical Design and Engineering ShareCG - Share Computer Graphic (CG) Animation, 3D Art and 3D Models
  Privacy PolicyAdvertise