“Creating astounding visuals for movies is a tremendous challenge – it has to look absolutely perfect, but time is always of the essence,” said Jabbar Raisani, visual effects expert, Troublemaker Studios. “The ATI FirePro V7750 graphics accelerator helps me achieve flawless effects fast by speeding up rendering so I can focus on creating content rather than waiting for it. I need stable and robust performance graphics hardware to get the job done quickly and the ATI FirePro V7750 is the perfect solution.”
“AMD technology helps me stay ahead of the artistic curve. Their new workstation graphics are playing a key role in the realization of my upcoming movies,” said Robert Rodriquez, Director, Troublemaker Studios.
”With the introduction of the ATI FirePro V7750 graphics accelerator, AMD’s ATI Professional Graphics group is well positioned to increase its presence in the high-end segment of the market, complementing our solid showing in the entry-level and mid-range,” said Janet Matsuda, senior director, AMD Professional Graphics. “Professional content creators will appreciate the ATI FirePro V7750’s outstanding application performance, 1GB of frame-buffer memory and 30-bit display pipeline – all available for under a thousand dollars.”
The ATI FirePro V7750 graphics accelerator is available on HP workstations. Companies use HP workstations to design everything from running shoes to race cars, animated characters to deep-sea submersibles, and to manage everything from billions of dollars of tradable securities to mission-critical IT environments.
“HP delivers workstations that provide a superior performance and user experience for professionals at the top of their fields,” said Jeff Wood, director of Worldwide Marketing, Workstations, HP. “We continue to work with AMD to deliver quality products that serve our customers’ needs.”
Based on a new generation GPU with 320 unified stream processing units, the ATI FirePro V7750’s ultra parallel processing architecture maximizes throughput by automatically directing graphics horsepower where it’s needed. Intelligent management of computational resources enables enhanced utilization of the GPU to enable real-time rendering of complex, large models and scenes while increasing interactivity when animating. In addition, the card accelerates ATI Stream applications, utilizing the GPU to offload the CPU for specific compute-intensive workloads.
“AMD has been gaining market share for the last three quarters of calendar year 2008,” said Dr. Jon Peddie, of Jon Peddie Research, “and even though the fourth quarter was a tough quarter for the workstation market as a whole, AMD could at least take some consolation in the strength of its professional graphics product line-up, which is as compelling as anything in the industry and delivers industry-standard ViewPERF scores that back up their thrust at all price points.”
The ATI FirePro V7750 also features cutting edge connectivity capabilities, including multiple DisplayPort outputs and a Dual Link enabled DVI output, which together, generate a multi-monitor desktop of more than 5000 pixels wide in a single-slot form factor. With 1GB of frame buffer memory and a 30-bit display pipeline, the ATI FirePro V7750 enables rendering of more accurate color reproduction and superior visual quality of complex and large data sets.
“SolidWorks® users demand products with superior performance, such as the ATI FirePro V7750, to enable real-time rendering but without the traditional hang-ups,” said Nick Iwaskow, Manager of Alliances, Dassault Systèmes SolidWorks Corp. “The top-to-bottom feature set and performance of the new ATI FirePro™ product family can give our SolidWorks users the efficiency to boost productivity and creativity.”
Designed and engineered to operate in a wide range of professional operating environments, including Microsoft Windows® XP, Windows Vista® and Linux, ATI FirePro 3D graphics accelerators are thoroughly tested and certified at AMD test labs based on industry standards. AMD works closely with leading ISV partners, including Autodesk and Dassault Systèmes, to implement optimizations that enable their software solutions to take better advantage of the latest hardware developments.
Pricing and Availability
The new ATI FirePro V7750 graphics accelerator is available now with an MSRP of $899. ATI FirePro graphics accelerators are available from OEMs, system integrators and channel partners worldwide.
Advanced Micro Devices (NYSE: AMD) is an innovative technology company dedicated to collaborating with customers and partners to ignite the next generation of computing and graphics solutions at work, home and play. For more information, visit http://www.amd.com.
This press release contains forward-looking statements concerning the company’s participation in the high-end segment of the workstation graphic accelerator market, which are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements are commonly identified by words such as "would," "may," "expects," "believes," "plans," "intends," "projects" and other terms with similar meaning. Investors are cautioned that the forward-looking statements in this release are based on current beliefs, assumptions and expectations, speak only as of the date of this release and involve risks and uncertainties that could cause actual results to differ materially from current expectations. Risks include the possibility that Intel Corporation's pricing, marketing and rebating programs, product bundling, standard setting, new product introductions or other activities targeting AMD's business will prevent attainment of AMD's current plans; the company's Asset Smart strategy will be less beneficial than anticipated; customers stop buying the company's products or materially reduce their operations or demand for its products; the company will be unable to develop, launch and ramp new products and technologies in the volumes and mix required by the market and at mature yields on a timely basis; demand for computers and, in turn, demand for the company's products will be lower than currently expected; there will be unexpected variations in market growth and demand for the company's products and technologies in light of the product mix that it may have available at any particular time or a decline in demand; and the company will be unable to maintain the level of investment in research and development that is required to remain competitive. Investors are urged to review in detail the risks and uncertainties in the company's Securities and Exchange Commission filings, including but not limited to the Annual Report on Form 10-K for the fiscal year ended December 27, 2008.
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